No, it´s not a provocative question. We can see “individualistic” attitudes in the corporate world everyday. Some people take big advantages moved by their egoism. So why not say, just me? Is it perhaps because we are not powerful enough as to think in terms of our own selves? Do we need to talk about we because we are too weak? Would we forget “we” if we got into a position of relevance and power?
The answer is you just will forget we in case you are stupid. The real thing behind the images of powerful individualistic icons is that they need the rest of the people more than you and me can need others. The difference in their case is that they need them in a blind way. They just need them to vampirize their energies, to absorb their talent, to drain their money into their financial accounts. They need them a lot, though they just don´t want to see their faces, your face, reflecting your feelings.
We say “we” because we are aware of our sense of belonging. Joseph Lichtenberg, one of the most inspired psychoanalysts of the last 30 years found affiliation or “belonging to a we” is a natural source of motivation. For the Ndembu, an African tribe, there are no personal problems. Every personal affliction, what we call inner feelings is a collective problem for them. The Ndembu consider any physical illness has a root in the behaviour of the individual in his dealings with his tribe mates. And the cure for the illness is not provided by some medicine or herbal solution made up by the shaman. The cure comes by way of a collective ritual. It is not purification as we would easily think, it´s just about going through a state of the soul that can only be achieved in the form of a performance. And one tribe member´s sickness affects the life of the whole tribe. There´s an immediate communication of souls.
Why we?Because we face our life with an attitude of reception, and what we get can sometimes be hard to bear. And the only solution in existence could be assistance.